Mother’s Day Program Details

Garden Centers know that Mother’s Day is the busiest day of the year and represents a huge gift-giving sales opportunity. We’ve created a simple, yet truly powerful, Spa Giveaway promotion. The Endless Summer Mother’s Day Spa-tacular gives your customers opportunity to win a $500 luxury Spa Day or $100 towards a Spa treatment. We have all the items you need to create an effective display that will help you sell more plants.

Here’s What You Get:

  1. Endless Summer® Corex Mother’s Day poster and stand
  2. 50’ of Endless Summer bench tape
  3. 12 buttons for staff to wear
  4. Spa sweepstakes entry box with postage paid sweepstakes envelope
  5. The Endless Summer Collection Corex to be used after Mother’s Day
  6. Customizable e-mail promotion to your customers. Completely free and secure.

Here’s How it Works:

Step 1: Order a minimum of 125 Endless Summer Hydrangeas in any combination of all three varieties by clicking on a participating grower to order your plants now.

Step 2: Sign-up for the e-blast registration and have access to send a Free customizable promotional e-blast to your customers. (free and secure)

Step 3: Set up your Mother’s Day display in a high traffic area, using the bench tape and Mother’s Day Corex to attract attention to your display. The Corex clearly features the Spa Sweepstakes contest where your customers can enter to win a Spa Day for Mom.

  • The heart tag has the full sweepstakes rules and also serves as the Sweepstakes entry form for your customers. To make this easy for your customers we have multiple ways they can enter the sweepstakes.
  • The buttons for your staff have a great call to action message that’s sure to get your customers asking, “How do I win a Spa Day for mom?”

Step 4: Set-up the supplied entry box by the cash register, the customer completes the heart tag entry form and places it in the box. After the contest (end date May 17th 2010) you use the supplied envelope to send entries to the sweepstakes company, postage prepaid by us. (Remember to mail-in your customer entry forms within a week of the May 17th end date).

  • Use of the entry box is a great way for you to drive higher visibility to the promotion, while making it easier for your customers to participate and win.


BONUS!

Keep the sales going after Mother’s Day! We will also include an extra Corex board featuring the Endless Summer Collection so you can swap-out the Mother’s Day board and keep the sales rolling in all summer long! Replenish your plant supply, keep it fresh and watch the cash register ring!


To see official rules click here