Advertising
The Endless Summer® Collection national advertising campaign will be turning heads. Just like the plants have done, ever since their introduction. The brand will be prominently featured in lavish, full-color advertising in dozens of the top consumer publications - magazines like Better Homes and Garden and Real Simple, just to name a few. Over 34 million impressions will be delivered throughout the course of the year.
The increased awareness will help drive consumers to retailer doorsteps. Once there, Endless Summer P.O.P. and other marketing materials will help drive them through the aisles. Together with aggressive online marketing, we’ve created a groundbreaking campaign that’s only fitting for such a groundbreaking collection of plants.
| Consumer print ad | Publications |
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2008 Consumer Print
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MARCH / APRIL
MAY
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JUNE
JULY / AUGUST
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